Case study
Head of Communications and Marketing, Sarah
Watch the film and find out more about Sarah's job as head of
communications and marketing in a local council.
Sarah's
interview
Video transcript
I'm Sarah Mainprize and my job title is Head of Communications
and Marketing. I've worked in the media for all my working life. I
continue to be excited about it and I continue to want to go in to
work everyday and make a difference with what I do.
When I was at school I knew I wanted to do a job that involved
writing. When I was in sixth form I worked on the school newspaper,
I very much enjoyed it and I think that stuck with me. I started
doing a masters degree, an MBA, that was kind of teaching me to
start thinking more strategically about management and that kind of
thing. About that time, a job opportunity came up at my local
council, as it was then, for a manager of the press team and I took
that job and did that for three years. It took a lot of thinking
for me to make the move, because working for a newspaper is a lot
like working for your own family. I almost felt as if I was
betraying them by jumping out and going into communications and
PR.
I would say yes, I'm a positive person and I'm optimistic as
well. Self talk's really important and if you keep telling yourself
"you're not very good or you're not going to do very well," you
won't. You're going to become a self-fulfilling prophecy. So if you
keep focusing on what you're good at and try to develop where you
know you're not so good, then at least you know that you're doing
everything you can to succeed.
<< Explore job profile